School of Mind is my collection of courses on clever applications of psychology.
...and much more
Small tweaks on your website can influence behavior. This course explains how to adjust certain elements (e.g., colors, images, buttons) to optimize performance.
You can make prices seem cheaper without changing the numerical values. This course summarizes those techniques (and more).
I analyzed hundreds of academic studies on selling. I compiled the most interesting and practical takeaways into this course.
I break down the research on social networks and diffusion to illustrate why some messages go viral (and how to get more people to share your message).
Earlier in my career, I worked as a digital marketer. I spewed all of my knowledge into this massive 8-hour course. I used this same formula to build my website and blog to 40k+ email subscribers.